
A Branded Tool for Your Clients - Without the Development Cost
Increase your value. Build recurring revenue. Fast-track your growth.
Wavo is the only cold email tool that gives you 100% white-labeled features to wow your clients over and over again.
- Customize logo and colour scheme to fit your brand so your clients never know Wavo exists
- Access your white-labeled Wavo platform via your own domain using a CNAME
- Keep your clients secure with a dynamic SSL certificate
- Empower your clients to add cold email accounts and access reporting features
Complete Control Over Every Client Account
Clients can easily access your branded version of Wavo.
But you retain full control over every feature.
- Change permissions to edit or read-only for specific clients
- Your clients can connect the email accounts they want to use for cold email campaigns
- Limit how many cold email accounts each client can add
- Clients can add their own suppression list by specific email addresses or entire domains


Send Cold Emails at Scale with Minimal Effort
With Wavo, you no longer need to do the grunt work of cold outreach – just focus on what you do best.
Every member of your team can 10x their efforts, eliminating the need for a bigger sales team.
- Send cold emails and follow ups automatically until a response is received
- Choose between in-thread follow ups or starting a new thread
- Automatically detect replies, auto-replies and bounces
- Handle replies within Wavo or your email client
- Forward replies to another email account
Import Contacts in a Single Click
Easily bulk-add contacts by importing a CSV file – or manually add contacts one by one in the contact management system.
Add custom merge fields and seamlessly integrate them in your email copy. Wavo turns cold email into a personal experience – for you and your contacts.
- Add unlimited custom fields to your contacts
- Easily import contacts into any campaign
- Spend less time cleaning your list: duplicate contacts are automatically detected
- Download, fix, and re-upload broken contacts


Customize Sending Times Down to the Minute
Choose exactly when emails go out, and at what interval. Set it once and forget it.
Let Wavo automatically handle the outreach and follow-up for you.
- Add as many contacts as you want to a given campaign daily
- Set interval of days between follow-ups
- Randomly send cold emails between custom intervals to simulate human activity
- Block off dates when no emails should be sent out
- Limit total number of emails sent per cold email account per day to stay out of the spam box
Optimize by A/B Testing Everything
Stop the guesswork when it comes to campaign optimization.
Wavo empowers you with the data you need to succeed.
- Split test email copy, subject lines, and sending times
- Test various delivery schedules to find the optimal outreach time for your contacts
- View your results in a user-friendly dashboard


Give Your Clients the Best Deliverability
Your clients want results. Their cold emails need to be read.
Wavo provides maximum results for your clients – and ensures emails make it to a contact’s inbox.
- Automatically rotate through an unlimited number of custom unsubscribe URLs
- With wildcard subdomains, each contact gets a unique unsubscribe URL to increase deliverability
- Set different sending schedules and daily limits for each campaign
Easy to Read Robust Reporting
Keep improving every campaign with insightful data. Track positive responses and unsubscribes by time of day, weekday or email version.
- Detect bottlenecks with open and click tracking
- Track queued, contacted and replied contacts
- Tag responses as positive, neutral, or negative


Automate Repetitive Tasks Using Zapier
Wavo works great on its own, but you don’t need to stop there.
With the Zapier integration, you can automate agency tasks beyond cold email.
- Create client accounts when payments are made
- Trigger actions when a contact replies to an email, like adding them to your client’s CRM or creating a task in Trello
- Use the STOP Contact and ADD Contact actions based on triggers in other apps
- Use triggers like Contact Replied, Campaign Paused, Email Opened, Link Clicked, and more
Ready to Predictably Generate Leads for Clients and Grow your Agency?
Wavo Agencies sign up more clients, keep them longer and beat their competitors.
Become successful faster with Wavo.
✅ Free 14 day trial with no commitment
✅ Cancel your subscription at any time
✅ 30 Day Money Back Guarantee
✅ Expert support and onboarding included
✅ Free migration from other platforms